Collaboration with Bullfrog Creek Brewing!
January 2020 Newsletter
Happy 2020 everyone! Now that we are almost finished with January, how many of you are still going to the gym? : ) Pro tip: Assign a loved one or friend to keep you accountable to your goals, to the point where if you miss your target, you have to pay a (painful enough) amount towards a certain cause. And remember, goals are nothing without processes and structures that become habits
Deep Sky Coffee News:
Last month Deep Sky Coffee had its first collaboration with Bullfrog Creek Brewing Co. in Valrico, Florida. Bullfrog Creek released 'Operation Deep Sky' (how cool of a name is that?!) white stout, with the following tasting notes: Deep notes of roast come from the infusion of Deep Sky coffee boil additions of cocoa powder. Heavy coffee notes steal the show in this delicious treat. Bullfrog Creek generously donated $1 for every beer to PTSD research. And yes, it tasted AWESOME!
We are in talks with a few other breweries, and should have more news of collaborations soon.
Coffee Tips: The Coffee Taster's Flavor Wheel
Just as with wine, spirits, chocolate, and other fine flavor items, in coffee we can describe flavor notes according to a "flavor wheel." The Specialty Coffee Association (SCA) developed The Coffee Taster's Flavor Wheel with the World Coffee Research Sensory Lexicon through dozens of professional sensory panelists, scientists, coffee buyers, and roasting companies.
Admittedly, you want to avoid anywhere in the wheel from 2:30 to 8:00, but the rest of the wheel is pretty instructive in describing ideal coffee flavors. Start at the center of the wheel for the basic notes, and as you branch out towards the edge you can get more specific. Applying this wheel to our Ethiopia Yirgacheffe single origin, the notes include: Fruity > Citrus Fruit > Orange, but also with peach (Other Fruit), and green tea notes (Floral). The next time you drink coffee, see how many notes you can pick out. Keep in mind flavor notes can be subjective, so don't worry if you can't taste all the notes on the bag.
The image is courtesy of the SCA. For more info on how to dial in flavor with the wheel, see this handy interactive site.)
This month Deep Sky Coffee made its first donation to the International Dark Sky Association, fueled by your purchases of The Observatory House Blend (our most popular seller to date). The IDA is the leading worldwide voice in light pollution awareness and dark sky preservation, which is important in far more things than just our enjoyment of the night sky.
What We Are Reading:
20 New Roasteries in 2019: Craft Beer Brewers Are Everywhere
Humans Are Sending Coffee to Space, But For Real This Time
The Power of Coffee by a Scientist
Thank you for your support, and for your purchases that fuel Deep Sky Coffee’s philanthropic actions. Together, we can make the universe a better place, one cup at a time. Please forward this email to any coffee lover in your life!